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Debenhams
ELC opened its first concession in a Debenhams department store in August 1999 with the introduction of a range of our best selling toys. Today we have 56 ELC concessions in Debenhams stores across the UK and the Republic of Ireland.

A selection of our toys are also available at www.debenhams.com and in the Debenhams Direct catalogue.

Playtime has now arrived at ELC concessions in Debenhams !

Playtime brings to life ELC's learning through play philosophy, encouraging children and parents to road test our toys and take part in fun make-and-do activities.

Playtime is a free play session which runs from 9.30am-5.30pm every Tuesday. So pop into your local store and see what all the fuss is about !